Welcome to the Marketing Activation Hub; a toolkit for sharing your commitment to honest sustainability communications and public transparency with your shopper audience.
This guide is designed to help you communicate how and why you are using Provenance's technology to share your proof of social and environmental impact.
More than ever, consumers need an ally to cut through the greenwash so they can make sustainable choices with confidence. Provenance’s platform empowers customers with validated sustainability claims, and enables businesses to be transparent about their impact.
For our full boilerplate, click here.
Proof Points are interactive icons representing a claim about a business or product. Using technology, they connect what brands say to real data from the supply chain. Each Proof Point is part of the Provenance Framework, a collection of 125+ jargon-free claims about social and environmental impact.
*Your mobile mockup will only include Proof Points currently held by your featured product
'Provenance powers sustainability claims you can trust, to help you shop in line with your values.'
'We are passionate about our [ingredients/materials], so it’s important to us to share the facts about their impact.'
Why should I publish a project landing page?
We work with you to improve discoverability and awareness of your brand with thousands of conscious shoppers through organic search